Here are two examples of medical books from the mid 70s. The simplicity of the design really appeals to me and the font of the top book is really quite playful. Seeing these covers I get the sense that these ideas - simplicity, playfulness, including/using only what is necessary - are currently back in vogue, especially in the sense of sustainability in all areas of life. It makes me wonder why they fell out of favor in the first place.
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